For years the company has promoted a form of ‘caring capitalism’, putting its employees first. How has this model fared in the era of ruthless retail? This article is from Communicate magazine's print edition.
Around 450 Investor Relations (IR) professionals gathered together on Tuesday night to attend the IR Society’s Best Practice Awards dinner at the Pavilion at the Tower of London, hosted by Michael Portillo, former Conservative Party politician and Cabinet Minister.
Sociagility has investigated the social media performance of some of the digital agencies, comparing and contrasting indices on how well they engage and interact using social media sites such as Twitter, Facebook and YouTube.
In a "resounding vote of confidence for the UK PR industry", the PRCA is taking full ownership of ICCO, the global association for public relations consultancy, from January.
Coca-Cola recently replaced its corporate website to surprise its audience and invite them to go on a fun ride: a new website called Coca-Cola Journey created in collaboration with Perfect Sense Digital and Wonderfactory.