For years the company has promoted a form of ‘caring capitalism’, putting its employees first. How has this model fared in the era of ruthless retail? This article is from Communicate magazine's print edition.
Tissue brand, Velvet, is drawing attention to its CSR programme of planting millions of trees in Brazil, after hosting a premiere of its new documentary this morning.
Applications for the first round of ‘generic Top Level Domains’ (gTLD) were published yesterday, offering many companies the opportunity to extend brand ownership.