The final shortlist for the 2025 Internal Communications and Engagement Awards has been revealed, following careful deliberation by our expert panel of judges.

Now in its seventh year, the Internal Communications and Engagement Awards continues to honour outstanding achievements in internal communications and employee engagement. This year, our panel of expert judges worked tirelessly to narrow down an exceptional array of entries, finally selecting those that demonstrate the highest calibre of work across a diverse range of industries. The competition this year is fiercer than ever, showcasing truly remarkable efforts.

This awards programme highlights the sector's ongoing ability to tackle challenges with creativity and innovation. "The Internal Communications and Engagement Awards has been bringing well-deserved recognition to the work of internal communicators now for seven years," says Rebecca Pardon, editor at Communicate magazine. "Internal communications can often seem to be whiling away subtly behind-the-scenes of an organisation; frequently comprising smaller teams, the communications function hums in the background, becoming most conspicuous at times of uncertainty or crisis.

"And yet, it is corporate communications that weaves the fabric of an organisation together, upholding values and connecting stakeholders across disciplines."

This year, the awards introduces exciting new categories, such as 'Best communication of corporate culture' and 'Best DE&I initiative'. 

The winners will be celebrated at a fabulous awards ceremony on 4^th June at the Royal Lancaster Hotel in London. To join us, book your place online or contact Tom Leask at tom.leask@communicatemagazine.co.uk.

The 2025 Internal Communications and Engagement Awards shortlist is as follows:

 

CAMPAIGN AND COMMUNICATIONS

Best Internal Communications Campaign: Large Business under 10,000 Employees

LIPTON Teas and Infusions and MGA

Norse Group

Phoenix and Emperor

 

Best Internal Communications Campaign: Large Business over 10,000 Employees

ABN AMRO and Being Here

BT Group and Goldbug

Bupa and Altadicta

National Grid and Goldbug

Tesco

 

Best Communication of Change or Business Transformation

Arcadis

DHL Group and Something Big

LIPTON Teas and Infusions and MGA

Yorkshire Water and WPA Pinfold

 

Best Internal Communications Campaign Across Multiple Markets

Allianz SE

Balfour Beatty

Bupa and Altadicta

LIPTON Teas and Infusions and MGA

 

Best Alignment of Internal Communications with External Messaging

ABN AMRO and Being Here

Aldi UK and McCann Synergy

 

Best Internal Communications in a Crisis

RHI Magnesita

 

Best Communications Campaign to Assist the Onboarding Process

KLM Catering Services and La Plume Media B.V.

Rygor Group

 

PROCESS

Best Use of Content

Bupa and Altadicta

Stonewater

Tesco

 

Best Use of Storytelling

Bupa and Altadicta

Elsevier

VeloBank S.A.

 

Best Evaluation Process of Internal Communications

Domino UK Ltd. and The Surgery

The Health Foundation and Sequel Group

 

Best Ongoing Commitment to Internal Communications

JTI and Ignis

Royal Mail and Linney

UK Sport and Home

 

Best Engagement of a Disparate or Remote Workforce

Bellway

Bridgestone and Sequel Group

National Grid and Goldbug

 

OUTPUTS AND DELIVERABLES

Best Use of Mobile or Apps

Bellway

HAVI

 

Best Intranet

Burger King UK and Oak Engage

CQC and WM Reply

ScS and Oak Engage

Tesco

Wheatley Group

 

Best Use of Audio

Amazon and DRPG

Ben Kinsella Trust and Sequel Group

 

Best Use of Social Media

Froedtert Health and Cielo

HPE and Cielo

Siemens

West Mercia Police and DRPG

 

Best Use of Video and Animation

Bupa and Altadicta

Odido and PROOF

Phoenix and Emperor

RHI Magnesita

Scottish Water and Home

TrustFord and H&H Agency

The University of Warwick

 

Best Event

Aviva

Gambling Commission

Marriott International and Remarkably

National Crime Agency

Philip Morris International

 

Best Internal Publication: Print

BMW Group – MINI and Cognizant Moment

RSA Journal and Wardour

The Glenmorangie Company

 

Best Internal Publication: Digital

BT Business and Top Banana

Norse Group

Sunderland City Council

The Glenmorangie Company

The University of Warwick

 

Best Innovation

Bridgestone and Sequel Group

Central Bank of Ireland

ESA and We Are Brass Tacks

Marriott International and Remarkably

 

Best Use of Employee-Generated Content

ABN AMRO and La Plume Media B.V.

Bupa and Altadicta

EVOS and La Plume Media B.V.

Keyloop

 

CULTURE AND PURPOSE

Best Communication of Corporate Culture

Arcadis

Astara and Kreab España

TransPennine Express

 

Best DE&I Initiative

Aviva

Blake Morgan LLP

Bupa and Altadicta

Elsevier

Gambling Commission

 

Best Engagement of Corporate Purpose

Astara and Kreab España

South Wales Police

 

SECTOR

Best Internal Communications by a Charity, NGO or Not-For-Profit

Central Bank of Ireland

Wheatley Group

 

Best Internal Communications from the Education Sector

Bright Horizons UK

The University of Warwick

 

Best Internal Communications from the Energy and Utilities Sector

National Grid and Goldbug

Yorkshire Water and WPA Pinfold

 

Best Internal Communications from the Financial Services Sector

Goodbody

JTC and H&H Agency

 

Best Internal Communications from the Healthcare and Pharmaceutical Sector

Bupa and Altadicta

Cygnet

 

Best Internal Communications from the Professional Services Sector

Arcadis

Blake Morgan LLP

Keyloop

 

Best Internal Communications from the Property, Construction and Facilities Management

Amplius

Bellway

Speedy Hire

 

Best Internal Communications from the Public Sector

South Wales Police

Sunderland City Council

 

Best Internal Communications from the Retail Sector

Tesco

 

Best Internal Communications from the Technology, Media and Telecommunications Sector

BT Group and Goldbug

Elsevier

Product Madness

 

Best Internal Communications from the Transport and Logistics Sector

HAVI

Keyloop

TransPennine Express

 

SPECIAL RECOGNITION

One to Watch

Danielle Bagnall - Bright Horizons UK

Hatty Lobb - We Are Brass Tacks

 

Internal Communicator of the Year

Lauren Cursiter - Google   

 

Business Leader of the Year

Michael Voegele - Philip Morris International

 

Internal Communications Team of the Year

Keyloop

Philip Morris International

The University of Warwick

 

There is no shortlist for the Grand prix. Everyone shortlisted is eligible and the winner will be announced at the awards ceremony on 4 June 2025.