The winners of this year’s Digital Impact Awards have been revealed, celebrating the very best in corporate digital communications from around the world. Setting an industry-wide benchmark for excellence in digital stakeholder engagement, the awards honour the most innovative, strategic and impactful work in the corporate communications space.

Now in its second year as a truly global programme, following over a decade of success in Europe, the Digital Impact Awards continues to shine a spotlight on outstanding achievements in corporate digital communications. With entrants from across the globe, this year’s event set a benchmark for the industry, showcasing a diverse range of creative and effective approaches to digital communications in an ever-evolving landscape.

Our esteemed judging panel were tasked with selecting winners from a competitive pool of submissions. They praised this year's entrants for their creativity, strategic vision and ability to harness the power of digital to engage audiences, connect workforces and communicate crucial information.

Our 2024 winners exemplify the increasingly dynamic ways that digital corporate communications continues to expand, from internal communications tools that connect and motivate teams, to campaigns that strengthen brand reputation and foster trust with key stakeholders. This year’s awards reflect not only excellence in execution but also the innovation and strategic thinking needed to navigate a digital world that is increasingly complex. Congratulations to all our wonderful winners this year!

The full list of Digital Impact Awards 2024 winners is as follows: 

DELIVERABLES

Best corporate website (FTSE 100)
Gold – Haleon and Black Sun Global
Silver – Centrica and Comprend
Silver – RS Group plc and SampsonMay
Bronze – Melrose Industries PLC and SampsonMay

 

Best corporate website (other)
Gold – Akin and Living Group
Gold – The Royal Navy and Great State
Silver – Global Infrastructure Partners and Radstone Group
Bronze – Merseyside Violence Reduction Programme and Connect Internet Solutions
Bronze – Stonewater
Highly commended – Priory        

Best use of SEO for corporate communications
Gold – Mullis & Peake LLP Solicitors and Itineris
Silver – B&M and The Organic Agency
Bronze – Qlic IT For Charities and Vixen Digital

 

Best use of mobile or corporate app
Gold – Iris by Crocus.co.uk and Pocket App
Bronze – ITV and Candyspace
Bronze – Quick Insurance

 

Best digital communications as part of an integrated campaign
Gold – Shell China and Burson Beijing
Silver – caba and Bottle PR
Bronze – Allied Universal and G4S
Bronze – Mazars and Living Group

 

Best use of digital to aid a CSR campaign
Gold – Shape History
Silver – caba and Bottle PR
Bronze ­– KiKa and Happy Horizon – EF2

Best corporate viral campaign
Gold – European Patent Office and 1000heads
Silver – Birds Eye UK
Bronze ­– Vodafone 

 

Best use of online video
Gold – The Royal Air Force with Not Going To Uni and Content Marketing Pod
Silver – Snapdragon and 1000heads
Bronze – Dentally and The Organic Agency
Bronze – Mazars and Living Group
Bronze – MRS Digital
Highly commended – Allen & Overy and TEAM LEWIS

Best use of audio
Gold – Financial Services Compensation Scheme and Hanover Communications
Gold – National Crime Agency
Silver – The Royal Air Force with Not Going To Uni and Content Marketing Pod
Bronze – PwC

 

Best digital accessibility
Gold – ServiceNow with Hassell Inclusion
Silver – EE (BT Group)
Silver – Priory
Bronze – Banco Santander and Bestiario

Best digital rebrand
Gold – The Royal Navy and Great State
Silver – Akin and Living Group
Silver – KYC360 and Silver Agency
Silver – South West Water and true digital
Bronze – atNorth    
Highly commended – iOnctura and three thirty studio

Best use of artificial intelligence
Gold – Fonteyn and Elevate Digital
Silver – Qlic IT For Charities and Vixen Digital
Bronze – İşbank

Best use of augmented reality or virtual reality
Gold – DeepWell DTx       
Silver – KFC with Circus and I-AM
Bronze – Random42 Scientific Communication

 

Best use of data
Gold – The Crown Estate’s Marine Data Exchange and Radley Yeldar
Silver – Allied Universal and G4S
Bronze – Eurelectric
Bronze – LifeSearch and equimedia
Bronze – Three and Zenith
Highly commended – iHerb and antics@play

Best innovation
Gold – CooperVision and Bridge
Silver – EE (BT Group)
Bronze – LifeSearch and equimedia
Highly commended – Willmott Dixon and Tribus Digital

 

SOCIAL MEDIA

Best use of existing social media platforms: Small budget <£20K
Gold – International Tree Foundation and famille
Silver – Electronic Arts and Happy Horizon – Vertigo 6

 

Best use of existing social media platforms: Medium budget £20K-75K
Silver – KARACA and SEM

 

Best use of existing social media platforms: Large budget £75K+
Gold – Farrow & Ball and Mindshare Worldwide
Silver – Birds Eye UK 
Bronze – European Patent Office and 1000heads
Bronze – Three and Zenith
Highly commended – G4S and durhamlane

Best community development
Gold – Logitech G and Happy Horizon – Vertigo 6
Silver ­– The University of Manchester
Bronze – iQ Student Accommodation and TONG Global

BEST USE OF DIGITAL TO AN INTERNAL AUDIENCE

Best intranet
Gold – Sevita and Oak Engage
Silver – Willmott Dixon and Tribus Digital
Bronze – Government Project Delivery and Connect Internet Solutions

Best digital employee communications
Gold – Vodafone
Silver – Miele X 
Bronze – Arcadis and Design Portfolio

 

BEST USE OF DIGITAL TO AN INVESTMENT AUDIENCE

Best online annual report
Gold – PPHE Hotel Group and Luminous
Silver – BT Group and Emperor
Silver – Oakley Capital Investments and Friend Studio
Bronze – Banco Santander and Bestiario
Bronze – Informa and Luminous

Best use of digital to an investment audience
Gold – Oakley Capital Investments and Friend Studio
Silver – Julius Baer 
Bronze – Schroder Investment Management (Singapore) Ltd and Schroders Singapore Marketing

 

BEST USE OF DIGITAL TO AID MEDIA RELATIONS 

Best online newsroom
Gold – Automobili Lamborghini S.p.A. and TheNewsMarket
Silver – Renault Group and epresspack
Bronze – Marriott International EMEA and PressArea
Highly commended – Nationwide and Onclusive

EVALUATION

Best evaluation strategy
Gold – TELUS and Onclusive
Silver – Three and Zenith
Bronze – iHerb and antics@play

SECTOR

Best use of digital by a charity, NGO or NFP
Gold – Women's Aid and Hurricane Media Ltd
Silver – caba and Bottle PR
Silver – European Patent Office and 1000heads
Bronze – Climate Safe Lending Network (CSLN) and SEC Newgate UK
Bronze – KiKa and Happy Horizon – EF2
Bronze – Smart Energy GB and ClerksWell

Best use of digital from the education sector
Gold – The University of Manchester
Silver – Cambridge University Press & Assessment and Somersault

Best use of digital from the energy and utilities sector
Gold – Everyone's Energy and Contra Agency
Gold – South West Water and true digital
Silver – Centrica and Comprend
Silver – Centrica plc and durhamlane
Bronze – UK Power Networks and Instinctif Partners
Bronze – Utilita Energy and Adaptable

 

Best use of digital from the engineering, manufacturing, industrial and basic materials sector
Gold – Melrose Industries PLC and SampsonMay
Gold – RS Group plc and SampsonMay
Silver – Autoliv and IDX
Bronze – AtkinsRéalis and IDX

 

Best use of digital from the financial services sector
Gold – Octopus Money and Burson
Silver – Ageas and Fresh Egg
Silver – Julius Baer 
Bronze – LifeSearch and equimedia
Bronze – Tikehau Capital and IDX

 

Best use of digital from the FMCG, food and beverage sector
Gold – St Austell and true digital
Silver – Coca-Cola Europacific Partners and Bridge
Bronze – Birds Eye UK     
Bronze – Milliways and Headland Consultancy

 

Best use of digital from the healthcare and pharmaceutical sector
Gold – Bupa and Hurricane Media Ltd
Silver – CooperVision and Bridge
Silver – Haleon and Black Sun Global
Bronze – Genmab and Brunswick Group
Bronze – iOnctura and three thirty studio
Highly commended – Incyte and Random42 Scientific Communication

Best use of digital from the professional services sector
Gold – PwC
Silver – Hudgell Solicitors and Contra Agency
Silver – Mullis & Peake LLP Solicitors and Itineris
Bronze – Akin and Living Group
Bronze – Allen & Overy and TEAM LEWIS
Bronze – MBL Seminars and Contra Agency

Best use of digital from the property, construction and facilities management sector
Gold – Willmott Dixon and Tribus Digital
Silver – G4S and durhamlane
Bronze – Legal & General Investment Management and Radley Yeldar
Bronze – Native Residential and SampsonMay

Best use of digital from the public sector
Silver – The Civil Aviation Authority – ATOL and AB Brand and Marketing
Bronze – Merseyside Violence Reduction Programme and Connect Internet Solutions

Best use of digital from the retail sector
Gold – Farrow & Ball and Mindshare Worldwide
Silver – Iris by Crocus.co.uk and Pocket App

Best use of digital from the technology, media and telecommunications sector
Gold – Snapdragon and 1000heads
Silver – OnePlus and Happy Horizon – Vertigo 6
Bronze – Exponentia.ai     
Bronze – Prosus and IDX
Bronze – Vodafone

 

GRAND ACCOLADES

Digital agency of the year

Winner – 1000heads

 

Grand prix

Winner – Farrow & Ball and Mindshare Worldwide