DIGITAL IMPACT AWARDS 2023 WINNERS REVEALED
Since the launch of the Digital Impact Awards over a decade ago, the digital communications sector has continued to evolve and the audience digital faces, from big data to SEO, has grown. Every entry to this year’s Digital Impact Awards shows a commitment to innovative communications, with the awards’ programme highlighting the diversity of the digital landscape.
This year’s awards commenced in spectacular fashion, with industry-leading professionals gathering in the Marriott Hotel Grosvenor Square, London, for a vibrant evening.
Opening with the recognition of deliverables and continuing through to the best use of digital by sector, the evening’s winners spanned the breadth of digital communications, highlighting the awards’ scrupulous breakdown of over 30 categories. As the awards continues to set the industry-wide benchmark in digital stakeholder engagement, the increasing quality of each year’s entries emphasises the growing necessity for digital recognition.
The evening’s triumphs ranged from sector to sector, with Hogan Lovells and Living Group taking home Gold for ‘Best corporate website.’ Karaca homeware company snapped up Golds in the ‘Best use of mobile and/or corporate app’ category as well as in ‘Best use of augmented reality or virtual reality.’ The evening’s prestigious Grand prix award went to the well-deserving Royal Navy and Great State.
“This year’s awards signify the incredible progress that digital communications continues to make across the professional sphere," says Andrew Thomas, founder of the Digital Impact Awards. "The sheer quality and spirit of the evening’s winners exemplifies not only the calibre of digital communications today, but also the value that it brings.”
The full list of Digital Impact Awards 2023 winners is as follows:
DELIVERABLES
Best corporate website
Gold – Hogan Lovells and Living Group
Silver – Ariel Investments and Brunswick Creative
Silver – RTW Investments and SampsonMay
Bronze – BICS and Isoline Communications
Highly commended – Anglo American and Investis Digital [iDX]
Highly commended – GSK and Radley Yeldar
Best use of mobile and/or corporate app
Gold – Karaca
Silver – The Royal Navy and Great State
Bronze – Letterprins, IJsfontein and Vertigo 6
Best digital communication as part of an integrated campaign
Gold – East Europe Foundation
Silver – Shell China and BCW Beijing
Bronze – Abbott Healthcare Pvt. Ltd.
Bronze – Bloomberg
Highly commended – Chums and Click Consult
Best use of digital to aid a CSR campaign
Gold – East Europe Foundation
Silver – Deloitte US and We Are Tilt
Bronze – Schroder Investment Management (Singapore) Ltd
Highly commended – JTI and Ignis
Best corporate viral campaign
Silver – Vodafone
Best use of online video
Gold – Deloitte US and We Are Tilt
Gold – Royal Air Force, Not Going To Uni and Content Marketing Pod
Silver – Petrofac
Silver – Philip Morris International – Japan beginning a smoke free era
Bronze – DFDS and Battenhall
Bronze – Philip Morris International – The future reimagined
Highly commended – MSD Sharp & Dohme and Edelman
Best use of audio
Gold – Dyson and Vixen Labs
Silver – PwC and the C-suite: The race for the future
Bronze – International SOS
Bronze – Royal Air Force, Not Going To Uni and Content Marketing Pod
Best digital accessibility
Gold – EE (BT Group)
Silver – HSBC with Hassell Inclusion and Reflex Arc
Bronze – NatWest Group
Best digital rebrand
Gold – RTW Investments and SampsonMay
Silver – BeFibre and The Bigger Boat
Bronze – Govox and The Bigger Boat
Bronze – The Intercooler and Treacle Media
Highly commended – Anglo American and Investis Digital [iDX]
Highly commended – Syncona and three thirty studio
Best use of artificial intelligence
Gold – Koctas and Quin AI Audience Engine
Gold – Tencent Video and Design Bridge and Partners
Best use of augmented reality or virtual reality
Gold – Karaca
Silver – HSBC with Hassell Inclusion and Reflex Arc
Silver – WILTOPIA Playmobil® and Sensory-Minds GmbH
Bronze – PwC
Highly commended – REGENXBIO and Random42 Scientific Communication
Best use of data
Gold – Watchfinder & Co and OneFifty Consultancy
Silver – Haleon and Economist Impact
Bronze – Letterprins, IJsfontein and Vertigo 6
Bronze – Lloyds Banking Group and Performics @ Zenith UK
Highly commended – Abbott Healthcare Pvt. Ltd.
Highly commended – Sax Lift and MediaGroup Worldwide
Best innovation
Gold – iQ Student and OneFifty Consultancy
Silver – PwC – With you in the Metaverse
Bronze – Dell Technologies and Silver
Bronze – Performics UK
Highly commended – Appjection and Freshheads
Highly commended – PwC and the C-suite: The race for the future
SOCIAL MEDIA
Best use of existing social media platforms: small budget <£20k
Gold – The Royal Navy and Great State
Silver – KPIT Technologies
Bronze – Schroder Investment Management (Singapore) Ltd
Highly commended – Aviva
Highly commended – Harvester and OneFifty Consultancy
Best use of existing social media platforms: medium budget £20K-75K
Gold – iQ Student and OneFifty Consultancy
Silver – ASUS ROG Pantheon and Ranieri Agency
Bronze – De’Longhi Eletta Explore Cold Brew Confessions and Ranieri Agency
Bronze – Morgan Motor Company and Battenhall
Best use of existing social media platforms: large budget £75K+
Silver – Rockfon and MediaGroup Worldwide
Bronze – Lloyds Banking Group and Performics @ Zenith UK
Best community development
Gold – INEOS Grenadier and SHARE Creative
Silver – YouTube and Battenhall
Bronze – Julius Baer
BEST USE OF DIGITAL TO AN INTERNAL AUDIENCE
Best intranet
Gold – Biedronka and Cut2Code
Silver – Education and Training Foundation OFED and Freshheads
Bronze – Government’s Policy Profession and Connect Internet Solutions
Best digital employee communication
Gold – JTI and Ignis
Silver – DWP
Bronze – Bank Gospodarstwa Krajowego and LiveAge
Bronze – KPMG and We Are Tilt
Highly commended – ASOS and WM Reply
BEST USE OF DIGITAL TO AN INVESTMENT AUDIENCE
Best online annual report
Gold – Banco Santander and Bestiario
Silver – BT Group and Emperor
Silver – Legal & General and Radley Yeldar
Bronze – Aliaxis Group SA and Gather
Highly commended – UK Power Networks and Instinctif Partners
Highly commended – Workspace Group PLC and Gather
Best use of digital to an investment audience
Gold – Schroder Investment Management (Singapore) Ltd
Silver – Schroder Investment Management (Singapore) Ltd
Bronze – Schroder Investment Management (Singapore) Ltd and antics@play
BEST USE OF DIGITAL TO AID MEDIA RELATIONS
Best online newsroom
Gold – John Lewis Partnership and PressArea
EVALUATION
Best evaluation strategy
Gold – Watchfinder & Co and OneFifty Consultancy
BEST USE OF DIGITAL BY SECTOR
Best use of digital by a charity, NGO or NFP
Gold – East Europe Foundation
Silver – Race Equality Matters and Edelman
Bronze – Croda Foundation and Bray Leino
Highly commended – Encephalitis Society
Best use of digital from the education sector
Gold – National Film & Television School and Contra Agency
Silver – MetFilm School and Contra Agency
Bronze – GMAC™ and Wardour
Bronze – WILTOPIA Playmobil® and Sensory-Minds GmbH
Highly commended – NUOVO Scholen and Elevate Digital
Best use of digital from the energy and utilities sector
Gold – UK Power Networks Services and Instinctif Partners
Silver – Shell China and BCW Beijing
Silver – UK Power Networks and Instinctif Partners
Best use of digital from the engineering and manufacturing sector
Gold – THALES UK and LEAP Create
Best use of digital from the extraction (oil, gas and mining) sector
Silver – Anglo American and Investis Digital [iDX]
Best use of digital from the financial services sector
Gold – Schroder Investment Management (Singapore) Ltd
Silver – Aviva
Silver – Legal & General
Bronze – Ariel Investments and Brunswick Creative
Bronze – Lloyds Banking Group and Performics @ Zenith UK
Highly commended – Schroder Investment Management (Singapore) Ltd and antics@play
Best use of digital from the food and beverage sector
Bronze – Papa Johns and Qumin
Best use of digital from the healthcare and pharmaceutical sector
Gold – Haleon and Economist Impact
Silver – RTW Investments and SampsonMay
Bronze – The Hearing Care Partnership and Bray Leino
Best use of digital from the industrial and basic materials sector
Silver – Renewi and Wardour
Bronze – Synthomer and Emperor
Best use of digital from the professional services sector
Gold – PwC and the C-suite: The race for the future
Silver – Hogan Lovells and Living Group
Silver – Publicis Sapient
Bronze – KPMG and We Are Tilt
Highly commended – Appjection and Freshheads
Highly commended – PwC – With you in the Metaverse
Best use of digital from the property, construction and facilities management sector
Silver – iQ Student and OneFifty Consultancy
Bronze – Derwent and Emperor
Best use of digital from the public sector
Gold – The Royal Navy and Great State
Silver – DWP
Best use of digital from the retail sector
Gold – Education and Training Foundation OFED and Freshheads
Best use of digital from the sports, travel, leisure and tourism sector
Gold – Civil Aviation Authority and AB Brand and Marketing
Silver – Xbox and Edelman
Bronze – Outdoor Inns and Adaptable
Best use of digital from the technology, media and telecommunications sector
Gold – BICS and Isoline Communications
Silver – Tiviti and Adaptable
Bronze – Auto Trader Group and three thirty studio
Bronze – The Intercooler and Treacle Media
Best use of digital from the transport and logistics sector
Gold – Mr Clutch Autocentres and Click Consult
Bronze – Bridgestone EMIA and Sequel Group
Highly commended – DP World and Economist Impact
Highly commended – mfldirect and Bray Leino
Grand prix
Winner – The Royal Navy and Great State