DIGITAL IMPACT AWARDS 2019 WINNERS ANNOUNCED
Creative communications group DRPG walked away with the most prizes, including the grand accolade for ‘Digital agency of the year’, while Deloitte and We Are Tilt won the gold for 'Digital campaign of the year'.
DRPG was awarded four Gold awards, one Silver and one Bronze. It was praised for its work with Jaguar Land Rover, winning one Gold in ‘Best corporate app’ and one Silver in ‘Best use of digital from the engineering and manufacturing sector.’
The agency also won a Gold award for its work in the engineering and manufacturing sector for its work for Worcester Bosch. In addition, its partnership with the heating manufacturer yielded two more Gold trophies and one Bronze for ‘Best use of data’, ‘Best use of digital from the energy and utilities sector’ and ‘Best use of online video’ respectively.
Deloitte and We Are Tilt picked up the other top award, ‘Digital campaign of the year’, plus Gold for 'Best use of digital from the professional services sector' and a Silver in 'Best digital employee communication'.
Categories took in all aspects of digital communications, ranging from social media to evaluation and the use of data. The entries for this year were diverse and they all offered a fresh approach to digital in a corporate setting.
The winners of the 10th Digital Impact Awards were announced on Tuesday night at the Chiswell Street Brewery in London. The event honoured the best corporate digital communications work in Europe, setting the industry-wide benchmark in digital stakeholder engagement.
Read the list of winners is below.
Digital Impact Awards 2019 Winners
Deliverables
Best corporate website
Gold - Harneys and Living Group
Silver - WPP and Superunion
Bronze - British Nutrition Foundation (BNF) in partnership with the Agriculture & Horticulture Development Board (AHDB) and Mosquito Digital
Bronze - Landsec and MSL
Bronze - NS&I and The Team
Highly commended - Direct Line and Black Sun plc
Highly commended - Frontier Economics and MerchantCantos
Best corporate app
Gold - Jaguar Land Rover and DRPG
Silver - William Hill and Sequel Group
Best use of SEO for corporate communications
Gold - Refinitiv
Best use of mobile and portable devices
Gold - Global Forest Watch and 3 Sided Cube
Silver - Bose and Media Com
Bronze - HelpMe Feed Foundation and Small World Social
Best use of digital to aid a CSR campaign
Gold - Turkcell and Rafineri
Silver - Archetype Agency GmbH and Callaghan Consulting Solutions
Silver - Kiddylicious and Ready
Bronze - Unilever and AmazeRealise
Best digital rebrand
Gold - Harneys and Living Group
Silver - Loterie Romande and ELSE
Bronze - British Nutrition Foundation (BNF) in partnership with the Agriculture & Horticulture Development Board (AHDB) and Mosquito Digital
Bronze - Spoka and Omobono
Best use of online video
Gold - HSBC and MerchantCantos
Silver - Facebook and Hope&Glory
Bronze - Turkcell
Bronze - Turkcell and Rafineri
Bronze - Worcester Bosch and DRPG
Highly commended - The Pokémon Company and Hope&Glory
Highly commended - UiPath and RAPP Worldwide Inc.
Best corporate viral campaign
Gold - The Pokémon Company and Hope&Glory
Silver - Turkcell and Rafineri
Best digital communication as part of an integrated campaign
Gold - Simple Skincare and TMW Unlimited
Silver - Church of England
Bronze - Horlicks and Mosquito Digital
Highly commended - Facebook and Hope&Glory
Highly commended - Harneys and Living Group
Best use of artificial intelligence
Gold - Three Whiskey
Bronze - Eyekandy Ltd
Best use of data
Gold - EY and Living Group
Gold - Worcester Bosch and DRPG
Silver - UK Finance and Bladonmore
Bronze - Sony PlayStation and Media Com
Highly commended - UK Power Networks
Social media
Best use of existing social media platforms: Small budget - <£20k
Gold - NHS Leeds Clinical Commissioning Group and Zeal
Silver - Turkcell
Silver - Vileda and Mosquito Digital
Bronze - Zoflora and Mosquito Digital
Highly commended - SAP
Best use of existing social media platforms: Medium budget - £20k-£75k
Gold - Guide Dogs and Zone
Silver - Church of England
Bronze - Horlicks and Mosquito Digital
Bronze - Sony and Hope&Glory
Best use of existing social media platforms: Large budget - £75K+
Gold - Birds Eye and Zenith
Gold - Wella Professionals and 1000heads
Silver - Dock & Bay and Born Social
Bronze - Facebook and Hope&Glory
Best development of proprietary social media platform and tools
Gold - Nationwide Building Society and Sequel Group
Best community development
Gold - Wella Professionals and 1000heads
Silver - Vimto and Tangerine Communications
Best use of digital to an internal audience
Best intranet
Gold - Travelex and Interact Software
Silver - Barclays
Bronze - FSB, The Federation of Small Businesses and Interact Software
Highly commended - Midland Heart and Interact Software
Highly commended - Unilever
Best digital employee communication
Gold - AstraZeneca and Ruder Finn UK
Silver - Deloitte and We Are Tilt
Silver - Royal Bank of Scotland Group and The Team
Bronze - Heathrow Airport and MSL
Highly commended - Action Against Hunger and Brandworkz
Highly commended - Travelex and Interact
Highly commended - Turkcell
Best use of digital to an investment audience
Best online annual report
Gold - Ocado Group plc and Jones and Palmer
Silver - Rentokil Initial plc and Carr Kamasa Design
Bronze - Pfizer and Superunion
Bronze - XP Power Ltd and Jones and Palmer
Highly commended - Schroders and Black Sun plc
Highly commended - UK Power Networks and Instinctif Partners
Best use of digital to aid media relations
Best online newsroom
Gold - Aston Martin Digital Newsroom and Epresspack
Silver - adidas and TheNewsMarket
Evaluation
Best evaluation strategy
Gold - Harneys and Living Group
Bronze - Birds Eye and Zenith
Best use of digital by sector
Best use of digital by a charity, NGO or NFP
Gold - Church of England
Silver - UNHCR and Great State
Silver - Westminster City Council and TMW Unlimited
Bronze - Publicis Sapient
Highly commended - British Heart Foundation and Wardour
Highly commended - Loterie Romande and ELSE
Highly commended - Samaritans and Torchbox
Best use of digital from the education sector
Gold - Studiekeuze123 and One Shoe
Silver - Alan Turing Institute and Contra Agency
Bronze - Newcastle University and Wardour
Bronze - WhiteHat
Highly commended - Tate with UXB London and A New Direction
Highly commended - Wolfson College Cambridge and Contra Agency
Best use of digital from the energy and utilities sector
Gold - Worcester Bosch and DRPG
Silver - Wales and West Utilities and Crunch Simply Digital
Bronze - UK Power Networks and Instinctif Partners
Best use of digital from the engineering and manufacturing sector
Gold - Worcester Bosch and DRPG
Silver - Coats Group plc and VisMedia
Silver - Jaguar Land Rover and DRPG
Bronze - Salini Impregilo and BizUp
Highly commended - JD Pipes and Selesti Ltd
Best use of digital from the farming and agriculture sector
Gold - COFCO International and SampsonMay
Best use of digital from the financial services sector
Gold - Chill Insurance and Click Consult
Silver - Baker Tilly International and ClerksWell
Best use of digital from the FMCG sector
Gold - Birds Eye and Zenith
Silver - Simple Skincare and TMW Unlimited
Bronze - Horlicks and Mosquito Digital
Bronze - This Works and Media Com
Highly commended - Zoflora and Mosquito Digital
Best use of digital from the food and beverage sector
Gold - Horlicks and Mosquito Digital
Best use of digital from the healthcare and pharmaceuticals sector
Gold – Publicis Sapient for Amplifon
Gold - SXT Health CIC and Bit Zesty
Silver - Syncona and SampsonMay
Bronze - Incyte Biosciences and OPEN Health
Bronze - Weldricks Pharmacy and The SEO Works
Best use of digital from the professional services sector
Gold - Deloitte and We Are Tilt
Silver - Publicis Sapient
Bronze - EY and Living Group
Bronze - Harneys and Living Group
Bronze - Pearn Kandola and Bottle
Highly commended - Frontier Economics and MerchantCantos
Highly commended - The Knowledge Academy and Reboot Online Marketing
Best use of digital from the public services sector
Gold - Westminster City Council and TMW Unlimited
Silver - Mayor's Office for Policing And Crime (MOPAC) and DPP with CDS
Silver - The Greater London Authority
Bronze - DVLA Personalised Registrations and Connect Internet Solutions
Bronze - NHS Property Services
Highly commended - Sandwell Metropolitan Borough Council and Rocktime Software Development
Best use of digital from the retail sector
Gold - Publicis Sapient for Bang & Olufsen
Silver - Liverpool ONE and Click Consult
Silver - Sony and Hope&Glory
Bronze - Zoflora and Mosquito Digital
Highly commended - Vileda and Mosquito Digital
Best use of digital from the technology, media and telecommunications sector
Gold - The Pokémon Company and Hope&Glory
Silver - Google UK and 1000heads
Bronze - Facebook and Hope&Glory
Highly commended - Vodafone and TMW Unlimited
Best use of digital from the transport and logistics sector
Gold - Click4Reg and Reboot Online Marketing
Gold - MyUS.com
Bronze - Publicis Sapient and RelaxNews for Groupe Renault
Best use of digital from the travel, leisure and tourism sector
Gold - The FA with Zone and Cognizant
Silver - Brand USA and Expedia Group Media Solutions
Bronze - England's Historic Cities and Hex Digital
Highly commended - American Airlines and Media Com
Highly commended - Kwik Fit and Click Consult
Highly commended - LeadingCourse Mobile App and One Shoe
Digital campaign of the year
Winner – Deloitte and We Are Tilt
Digital agency of the year
Winner – DRPG