THURSDAY 23 OCT 2014 3:30 PM

BUSINESSES AND NGOS HELP TAKE CONTROL OF RISING ENERGY COSTS

Today influential businesses and charities come together to launch The Big Energy Vision (TBEV) a campaign designed to empower households to take control of rising energy bills. The project is intended to tackle a matter of public discontent, while having a positive effect on the environment.

A shared language and clear, simple trajectory will communicate ‘energy control’ across the combined channels of all the different partners involved. This provides an alternative narrative to the largely negative one perpetuated by UK media. The Big Energy Vision offers the public practical ways to take action over rising energy costs. Recent research shows that energy bills are the top financial concern for households, and that two-thirds of people feel that there's little or nothing they can do about them. The campaign puts forward that energy efficiency is the only way to tackle this issue in the long-term.

TBEV partners include businesses such as Argos, B&Q, Homebase and John Lewis, and organisations such as National Trust, Citizens Advice Bureau, Department of Energy & Climate Change and Energy Saving Trust. The campaign is led by Forum for the Future, a UK sustainable development organisation, and Behaviour Change, a not-for-profit social enterprise.

Sir Ian Cheshire, group chief executive of international home improvement retailer Kingfisher plc, says, “Now is the time to take control of rising home energy costs. We need to move from a place where people are frustrated about their bills and feel there’s nothing they can do, to one where they feel that help is available to stop wasting energy and control their bills. We’re committing to a bold vision, working collaboratively to make it easier for everyone to use less, waste less and pay less for their energy.”

An update on the campaign’s progress will be released in Spring 2015.

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