Davos, most days of the year, is a small, alpine skiing resort in German-speaking Switzerland. It ranks as the highest city in Europe and has a large population of foreign nationals. It is also home to the World Communication Forum.

The two-day event is a non-stop parade of the world’s leading minds in public relations and communications. The event is punctuated by the awarding of the Communications for Future (C4F) prize which honours the most progressive communicators from around the world.

The first day will feature keynotes and panel discussions ranging from online copyright law, new areas of thought in PR and a round table of PR trade associations.

Francis Ingham, director general of the PRCA, will be speaking during the round table. He says, “The World Communication Forum is a brilliant event – it has a truly international focus, and this is extremely important for me, both with my ICCO hat on, and PRCA too. The discussions are high-level and focused on the future development of communications.”

The second day kicks off with a look at international events – the G20 conference and the Olympics, namely – and their impact on global communications before taking a look at comms within specific sectors.

The whirlwind conference aims to encourage communicators from around the world to create a global network and share best practice across borders. Registration is available through March 5, but is discounted before 11 January.