CORPORATE ENGAGEMENT AWARDS 2013 WINNERS ANNOUNCED
Last night’s gala dinner and awards show held at London’s Russell Hotel celebrated the winners of the 2013 Corporate Engagement Awards.
The event, hosted by Paralympian, Ade Adepitan, saw thirteen different partnerships take home gold awards. The 19 categories honoured the best in corporate sponsorship and philanthropy and were judged by a panel of experts.
project, a programme that was launched in 2011 as a response to the government’s call for the development of entrepreneurship awareness programmes. It now provides assistance for the UK’s SMEs by providing low-cost high street premises.PopUp Britain’s Intuit and StartUp BritainThe grand prix award went to
“This was the third year for the Corporate Engagement Awards. We hosted it at a larger venue; we had more judges, with a higher profile emcee. But the biggest growth came in the calibre of entry,” said Andrew Thomas, publishing editor of Communicate magazine.
“We were bowled over by the creativity, strategic insight and implementation skills of the campaigns and partnerships demonstrated by the shortlisted companies. There's good in business, and the Corporate Engagement Awards celebrate it."
’s #1every5 project, which won three.Aviva, which won two gold trophies, and 20th Century Fox and Hyde Park. Seventeen gold awards were distributed across 19 categories, celebrating the work of partnerships between for example,
The full list of winners is as follows:
Sector
Best arts and culture partnership
Gold - BT National Portrait Gallery Road to 2012
Silver - Lansons Communications and HighTide Partnership
Bronze – National Portrait Gallery and FTI Consulting for Late Shift
Bronze - The Southwold Concert Series
Highly commended - Aberdeen Asset Management Partnership with Jazz FM
Best charity collaboration
Silver - Summer of Sport Bronze - CMS Charity Partnership
Highly commended - 20 Years of War Child Exhibition
Best partnership in sports and leisure
Gold - TCS Amsterdam Marathon: Running with Business Impact
Silver - McDonald’s Grassroots Football Programme: Ten Years of Teamwork
Bronze - UPS and London 2012
Best combined partnership
Gold - Aviva #1every5
Silver - Mencap's Little Noise Sessions in association with Toshiba
Bronze - Creative Pioneers Challenge
Highly commended - Summer of Sport Strategy
Best open-ended partnership
Gold - Intuit, PopUp Britain
Bronze - MasterCard, WFP campaign
Best collaboration for a single event
Gold - Hyde Park Winter Wonderland meets Ice Age 4
Silver - Mencap's Little Noise Sessions in association with Toshiba
Bronze - IBM and Ketchum - Winning at Wimbledon
Highly commended - UPS and London 2012
Best pro bono work for charitable, social or ethical cause
Gold - BRIGHT
Silver - The Southwold Concert Series
Bronze - Industry and Education Engagement
Bronze - Shelter Programme
Highly commended - Increasing the Bandwidth for the 30% Club programme with BNY Mellon
Most effective long-term philanthropic scheme, foundation or programme
Gold - Waitrose Community Matters
Silver - The Southwold Concert Series
Bronze - Rural Broadband Working Group
Highly commended - TelecityGroup’s programme providing support and education to disadvantaged young people
Most innovative collaboration
Gold - 20 Years of War Child Exhibition: Slinkachu Collaboration
Silver - The water-food-energy nexus live debates
Bronze - The Transform Programme
Objective
Best programme to raise brand awareness
Gold -TCS Amsterdam Marathon: Running with Business Impact
Silver - Aberdeen Asset Management Scottish Open 2013
Bronze - MasterCard, WFP campaign
Best alignment with brand values through partnership or collaboration
Gold - Hyde Park Winter Wonderland meets Ice Age 4
Silver – BT. Bringing us all together for London 2012
Silver - Working Together to Improve People's Lives through Technology
Bronze - National Portrait Gallery and FTI Consulting for Late Shift
Best employee engagement programme
Gold - IWitness Global Citizens Programme – The IKEA Foundation
Gold - UPS and London 2012 Silver - Games Maker Orientation
Events
Best foundation programme
Gold – Minigrants ArcelorMittal Foundation
Silver - The British Gas Energy Trust Activity
Best PR and external communication during an engagement programme
Gold - Aviva #1every5
Bronze - IBM and Ketchum - Winning at Wimbledon
Best execution during an engagement programme
Gold - Aviva #1every5
Silver - UPS and London 2012
Bronze - IBM and Ketchum - Winning at Wimbledon
Highly commended - Shelter Programme
Best community involvement in a corporate engagement programme
Gold - McDonald’s Grassroots Football Programme: Ten Years of Teamwork
Silver - BRIGHT
Bronze -TCS Amsterdam Marathon: Running with Business
Impact
Best activity relating to the London 2012 Olympics
Gold - Games Maker Orientation Events
Silver - BT. Bringing us all together for London 2012
Silver - The Lord’s Taverners and BT Sensory Rooms Project
Bronze - Coca-Cola Great Britain and StreetGames
Highly commended - Summer of Sport
For sponsored organisations
Best collaborative approach
Silver - Maximising the Commercial Potential for the What Car? Awards
Silver - Summer of Sport
Bronze - The Autocar-Courland Next Generation Award
Grand Prix Winner
Intuit, PopUp Britain