The PRCA has announced that Nitin Mantri and Israel Opayemi will join Mary Beth West MPRCA as co-chairs of the PRCA Ethics Council for 2021-22.

The move sees inaugural Chair David Gallagher FPRCA step down from the role after successfully leading the Council over the past twelve months. The new leadership has set its sights on dismantling systemic organisational non-compliance with globally shared PR ethics standards.

The PRCA Ethics Council was launched in May 2020 to elevate ethical standards in the public relations and communications industry across the world.

Mary Beth West, a senior strategist for Tennessee-based Fletcher Marketing PR and co-host of the firm's #MsInterPReted podcast, has more than 25 years’ experience managing communications strategies and campaigns across the US. Her commentary on PR ethics and workplace issues has been included in The Wall Street Journal, Harvard Business Review, the USA Today Network, Business Insider, PR Week, PR News, The Public Relations Strategist and other business publications.
 
Israel Opayemi, Managing Director/Chief Strategist of Chain Reactions Nigeria, joins the Council as one of West Africa’s leading consultants working as the Exclusive Nigerian Affiliate and Preferred West Africa’s Partner of Edelman. He is also President of the Public Relations Consultants’ Association of Nigeria (PRCAN).
 
As Group CEO of Avian WE and the President of International Communications Consultancy Organization (ICCO), Nitin Mantri brings an exceptional pedigree to the position. Based in New Delhi, he has over two decades of experience in diverse sectors and was named ‘Global PR Leader of the Year’ award at the 2015 ICCO Global Awards for his contribution to the PR industry.

“I’m delighted that Mary Beth West has agreed to stay in her Co-Chair role, being joined by Nitin Mantri and Israel Opayemi. Together, their leadership, energy and breadth of international experience will enable the Council to intensify its work,” says Francis Ingham, PRCA director general.