Leading audience interaction specialist Slido today announces the appointment of Kursha Woodgate to the newly created role of brand and communications director. The new role will focus on brand development, positioning and communications strategy and will have a global remit.

Woodgate was formerly managing director of Mexia Communications, an award-winning PR agency specialising in the international meetings and events sector which Woodgate founded, grew and managed for almost 12 years.

With a career spanning more than 20 years in PR, marketing, events and journalism, Woodgate brings a wealth of experience to Slido in this new role. A full member of the Chartered Institute of Public Relations (CIPR), Woodgate is a graduate of Heriot-Watt University and holds the professional diploma in marketing from the Chartered Institute of Marketing (CIM). Woodgate is a multilingual, seasoned PR professional and an experienced speaker, trainer and moderator, with particular expertise in the global events sector. Based in the UK, Woodgate joins Slido’s team of over 120 people worldwide.

Slido CEO Peter Komornik says, “Kursha is a great addition to the Slido team and we are truly excited to have her on board. She worked with Slido for a number of years since our very early days and had a significant impact on our brand and positioning as an external consultant. Kursha’s knowledge of the Slido proposition, combined with her wealth of experience not only in meetings and events, but in strategy, international communications and business growth, will no doubt be a great asset.”

Woodgate adds, “The Slido team have always been fantastic to work with. The company culture is very open, with a focus on continuous improvement and a genuine desire to have a positive impact on the quality of meetings and events for clients. There is a real passion and buzz at Slido; I am truly delighted to be joining such a dynamic team at this exciting time for the company.”