Sitecore, the global leader in digital experience management software, today announced that Paige O’Neill has joined the company as chief marketing officer (CMO). Based in San Francisco, O’Neill will lead Sitecore’s global marketing organisation, including the company’s marketing strategy, product marketing, communications, demand generation, and branding.

“No one is better placed than Paige to inform and inspire the Sitecore community about the opportunity to transform their businesses through superior customer experience,” said Mark Frost, CEO at Sitecore. “She knows the landscape, dynamics, and trends to spot and act on the opportunities that will be critical to achieving our strategic growth initiatives. And as an experienced CMO, she is intimately familiar with the challenges that marketers face to deliver digital experiences that meet ever-rising customer expectations.”

With more than eight years of experience in the martech space, O’Neill most recently served as CMO for digital workplace platform provider Prysm, where she rebranded the company and helped it transition to a combined SaaS and hardware business. She previously served as CMO at SDL and helped the company successfully integrate and position its broad portfolio of solutions to focus on the company’s strength in digital experience. In prior marketing leadership positions, O’Neill contributed to Aprimo’s rapid growth and acquisition by Teradata, and helped build Oracle’s first SaaS offerings into the company’s fastest growing business. O’Neill started her career in public relations, managing global database PR for Oracle and helping launch the IBM Internet Division and its first internet payment products.

 “Sitecore is a company I’ve admired for several years, and I'm thrilled to join at this point in its strategic evolution, with such great momentum behind the business,” said Paige O’Neill, Sitecore’s new CMO. “The company already is one of the most respected brands in digital marketing technology, and it’s poised to completely redefine how organisations understand and communicate with their customers as unique individuals, on a global scale. I can’t wait to roll up my sleeves and help ensure that Sitecore’s innovative solutions are prioritised in the minds of digital marketers.”

O’Neill joins Sitecore following several significant milestones. In early June, the company delivered phase one of the Sitecore Connec software for Salesforce Marketing Cloud customers. The company released Sitecore Experience Commerce 9 in February and, in January, expanded its partnership with Stackla to integrate its acclaimed UGC platform with all Sitecore Experience Cloud products. Sitecore also was recently named a Leader in the Gartner Magic Quadrant for Digital Experience Platforms.

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