Omnicom owned insight and strategy agency Flamingo has appointed consultant Omer-li Cohen as head of marketing & PR. Cohen will focus on telling the Flamingo story to its various audiences following a period of growth with several major client wins.

She joins the agency at a time of change – it has recently expanded its offer with several other senior hires.

In this newly created role on a 12 month contract with Flamingo, Cohen will continue to run her consultancy, Omer-li Cohen Public Relations, which specialises in providing advice and delivery in corporate and marketing communications as well as public affairs and media relations to business to business companies. She previously ran communications and ‘in-house agencies’ for entities as diverse as Anita Roddick, Coco De Mer, Conquest Market Research, Siemens UK and John Brown Media.

"I am delighted to welcome Omer-li to Flamingo,” says Desirée Lopez, CEO. “Her diverse communications experience complements our range of offers and specialisms and I look forward to working with her to generate awareness of the fantastic, intelligent work that we do."

Cohen adds, “I am excited to be joining such a vibrant, energetic and groundbreaking team to help develop and communicate Flamingo’s corporate story."

Flamingo is staffed by a team of over 100 polymaths whose approach, refined over 20 years, harnesses culture to drive change. Employees come from a wide range of backgrounds, including architecture, photography, sculpture, journalism, music and anthropology.  

Working with some of the world’s leading brands, such as Adidas, IKEA and Diageo, the agency is able to address a range of strategy and innovation challenges, help clients understand and harness the culture that they are part of to predict how human life will change, and to ensure that they stay relevant.

This is achieved by observing human behaviour, both in people’s everyday surroundings and online; examining the significance of cultural artefacts like films, language and advertising; and monitoring global and local trends to predict future cultural shifts.

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