Communications agency Notified has announced an exclusive partnership with SWNS to offer GlobeNewswire clients enhanced press release distribution in leading UK media outlets.

The new 'Amplify UK' circuit labels press releases as 'Must Read – Ad Feature by SWNS' in an effort to increase visibility and engagement.

Erik Carlson, COO at Notified, emphasises the importance of the UK media market for brand growth, while Martin Winter, MD at SWNS, highlightes the opportunity for clients to access respected media brands across the region.