Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, announced it has been appointed by Mark Roberts Motion Control (MRMC), a Nikon Group Company.

Requiring a specialist global PR agency to further elevate the company’s profile in the film, broadcast and media and entertainment sectors and generate awareness of their products around the world, MRMC has chosen Bubble Agency as a result of the team’s extensive knowledge, experience and network within the sectors at a global level. As well as a press relations strategy, Bubble will be focusing on thought leadership and targeted company profiling campaigns. 

Based in the UK, MRMC is one of the world’s largest suppliers of camera robotics and automation for cinematography, broadcast, television, sports, live events, fashion and photography. MRMC’s pioneering technology remains the industry standard for motion control rigs, offering the perfect mixture of high speed, precision and repeatability for film and cinematography professionals globally.

Some of the other company solutions include Polymotion Chat, an easily deployable studio solution that allows an operator to automate up to six presenter and guest camera positions, using limb and face detection software and Showbolt, a high-speed robot arm and camera capable of shooting and editing cinematic quality content in seconds.

Last year, MRMC also launched Polymotion Stage, a 4k mobile studio for the capture of volumetric stills, video and avatar. 2020 saw the company pick up four industry awards including a Broadcast Tech award.

“We are extremely impressed with Bubble Agency’s expertise and excellent understanding of our industry,” says, Dan Brooks, head of marketing at MRMC. “Our award-winning products empower creative professionals with precision, speed and efficiency required to capture their visions in a whole new way, and we feel Bubble is the ideal partner to help build our brand and effectively communicate our mission globally.”