Flagship Consulting has been appointed by global transit data specialists Ito World to develop and deliver an integrated communications programme that will help raise the company’s profile as the experts in using data to solve urban mobility problems.

Ito World currently works with some of the world’s biggest journey planners, providing real-time, passenger-centric information to ensure people have seamless journeys. The company was looking for a communications agency that could support its objective of further raising brand awareness among this group, as well as transport operators, emerging Mobility as a Service (MaaS) players and metropolitan authorities, a new focus for the company.

Flagship will work closely with Ito World to create campaigns that showcase how high-quality mobility data, and greater collaboration between the private and public sector, can improve citizen’s lives, make the most of their cities, and solve real-world problems such as congestion and pollution.

Johan Herrlin, CEO at Ito World said, “Flagship impressed us with their technical savvy and creative smarts – they immediately grasped our vision for the business and identified a number of creative routes to grow our brand in thoughtful ways.  At Ito World every journey is important; we are excited about where this journey with Flagship could take us.”

Sophy Norris, director at Flagship Consulting said, “Ito World is a fantastic company using highly sophisticated technology to help people make the most of their cities around the world. Having seen first-hand the great work Ito World’s team of experts delivers, we cannot wait to help them connect with the audiences that will drive their continued success.”