Award winning integrated marketing agency, ilk, has won the social media, digital and PR account for soft drinks producer Clearly Drinks, after a competitive pitching process.

Sunderland based Clearly Drinks produces its own flavoured still and sparkling water brands, as well as working as a contract bottling partner for UK and international clients.

Clearly Drinks is looking to enhance its brand position within the B2B sector by driving sales across both whlolesale and retail outlets. At the same time, ilk will help boost its brand presence with end consumers by developing a strong content strategy across both organic and paid social media primarily targeting families.

As part of a wider brief ilk will also be refreshing the design and content of Clearly Drinks’ two websites: the umbrella corporate site and the company’s site for its key brand, Perfectly Clear.

Nev Ridley, ilk’s managing director, says, “By working with Clearly Drinks, not only do we have the opportunity to work with another great brand in the beverage industry, but a chance to work with a dynamic organisation with ambitious plans for growth across both its B2B offering and its branded products. With new product launches planned for later in the year it is an incredibly exciting time to be working with Clearly Drinks.”