The CIPR has signed a memorandum of understanding with the International Public Relations Association (IPRA) which pledges to share thought leadership content and access to training across their memberships.

IPRA members will be able to access CIPR training at CIPR member rates. IPRA will share their thought leadership essays and articles with the CIPR.
 
Jason MacKenzie, CIPR president, says, "This agreement deepens our relationship with IPRA, and builds on the formative Anglo-Dutch efforts of the 1950s when IPRA was established. I am particularly pleased that we will be working together to extend the reach of thought leadership and professional development – two critical elements that will drive the reach and reputation of our profession globally."
 
IPRA president Bart de Vries, adds, “This is part of a new set of co-operation agreements with national PR organisations around the world. Under these agreements, we hope to share best practice and awareness of each others organisations. And with the CIPR, expand the options for training of IPRA members.”

The International Public Relations Association, founded in 1955, is a worldwide organisation with members in established and emerging countries. IPRA represents individual professionals and aims to raise standards of public relations practice worldwide and improving the quality of PR practitioners. It is governed by a geographically representative Board, with a Secretariat in the UK. IPRA is recognised as an international non-governmental organisation by the United Nations and has been granted consultative status by the Economic and Social Council (ECOSOC).