Brand agency, Champions (UK) plc, has launched Influencer Champions, an agency that pairs high profile brands with social media influencers.

Influencers are now making a significant impact on the world of business and changing the face of marketing with more brands looking to work with them to gain access to their online following. Well-known influencers generate millions of followers around the globe and brands who pair with them can vastly extend their reach.

Influencer Champions expertly matches brands with social media influencers helping them to gain an increased presence in the market and achieve bottom line results. Using its expertise it works with a whole host of influencers across a range of sectors including: entertainment, fashion, fitness, food & drink, gaming, music, parenting, beauty, home, lifestyle and travel.

Influencer Champions is led by senior manager, Amelia Neate, who first gained experience in pairing brands with suitable endorsement as part of Champions (UK) plc’s celebrity talent management service. She is now extending her experience to the world of influencers.

Neate says, “Working in the celebrity management area, I have become more and more aware of the demand for influencers. Where brands were before targeting the likes of TV personalities, they have now turned their attentions to high-profile influencers and the trend has become impossible to ignore. Influencer Champions is a great chance for brands from across the globe to benefit from the undeniable benefits an influencer can bring to their brand”