FEATURES
Sonal R Patel, partner and group head of creative at Brunswick Group, explores how film and live events are transforming corporate storytelling.
Mark Darlington, head of video at Cavendish, explores how brands can adapt their storytelling to capture attention while maintaining quality and authenticity.
FEATURES FILTERS
Antony Mayfield muses on our dysfunctional relationship with data and how to see the people and the stories contained within
Using gamification techniques and an engaging storyline, RBS and The Team were able to communicate challenging messages around new government regulations to the bank’s internal audience
Francis Ingham has never taken the easy option, but instead forged a career based around standing up for himself, for his organisation and for his industry. Brittany Golob and Andrew Thomas report on Ingham’s oversight of the PRCA as it celebrates its 50th anniversary
