FEATURES
Sonal R Patel, partner and group head of creative at Brunswick Group, explores how film and live events are transforming corporate storytelling.
Mark Darlington, head of video at Cavendish, explores how brands can adapt their storytelling to capture attention while maintaining quality and authenticity.
FEATURES FILTERS
Save the Children’s Kirsten Walkom dreams of changing the
humanitarian communications model. How has her lifelong
interest in conflict studies enabled her to lead a global
organisation through change? Brittany Golob reports
Reaching a remote workforce is a challenge for businesses of all size
and shape. How can internal communicators think creatively
about employee engagement?
With a declining trust in news, public relations professionals have to work hard to influence the public in new ways, says Jason MacKenzie
