FEATURES
Sonal R Patel, partner and group head of creative at Brunswick Group, explores how film and live events are transforming corporate storytelling.
Mark Darlington, head of video at Cavendish, explores how brands can adapt their storytelling to capture attention while maintaining quality and authenticity.
FEATURES FILTERS
From Our Own Comms Correspondent
Mark Connolly gets a crash course in Japanese business etiquette and communications
Visiting Japan for the first time this year was like experiencing a cultural explosion.
When social media changed the rules of defamation law, Schillings repositioned itself as a reputation defence firm.
The brand experience derives from the emotional connection generated by language, physical design and typography.
