FEATURES
Sonal R Patel, partner and group head of creative at Brunswick Group, explores how film and live events are transforming corporate storytelling.
Mark Darlington, head of video at Cavendish, explores how brands can adapt their storytelling to capture attention while maintaining quality and authenticity.
FEATURES FILTERS
When the person at the head of an organisation is an inept communicator, the communications practitioner is presented with an unusual problem: how to mitigate the damage and make sure audiences are engaged.
The group communications director of 3i brings a mathematical diligence to the role – and still finds the time to immerse himself in charitable concerns.
After a boom in membership, Social Enterprise UK realised it had an organisational identity that outstripped its brand.
