FEATURES
Catrin Lewis, founder and lead consultant at POP, discusses the topic of employee experience, and how the CEO holds all the cards to create a successful company culture.
For business leaders and communications professionals, it is easy to say the wrong thing in the worst context. How can professionals protect both their personal brand and that of the organisations they represent? Pete Carvill explores. This article is from Communicate magazine's print issue.
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Communicate conducted a survey to identify how organisations now feel about rebranding: After the hand-wringing and teeth-gnashing of the economic downturn, organisations are asking searching questions about their brand.
Aileen Thompson believes in forging a symbiotic relationship between PR and marketing.
Culture and Sport Glasgow was a sprawling entity in charge of almost 60 very different organisations, each with their own brand.