PROGRAMME

Time
Description
Speakers
08:30

Registration and breakfast



08:55

Welcome and opening address

Andrew Thomas Andrew Thomas
Publisher
Communicate magazine

09:00

Sage to Kickoff: How a multichannel approach connected their employees with strategy

In this session, discover how a leading provider of business technology solutions, Sage, transformed its annual ‘Kickoff’ from a traditional, leadership-driven event into an interactive, multichannel campaign that resonated with employees globally. Using employee insights, Sage shifted from a top-down broadcast to a four-week content program that encouraged active participation and connected colleagues to business priorities. With 74% of employees reporting a clearer understanding of company goals, this session will reveal the multimedia tactics and inclusive events that made it possible.

Shoshana Whybrow Shoshana Whybrow
Vice president of corporate affairs
Sage

09:25

How Halfords Autocentres cuts through the noise and drives efficiency with Oak Engage

Join Halfords Autocentres and Oak Engage for an engaging session on their transformative partnership. Learn how they connect deskless employees, streamline communication processes and boost workforce engagement. This session will provide actionable insights into overcoming communication challenges, delivering personalised messages that resonate, and fostering a vibrant community through effective two-way communication. Don’t miss this opportunity to gain practical strategies for cutting through the noise and driving efficiency in your organisation.

 

Katy Mogra Katy Mogra
Client success manager
Oak Engage

Claire Allen Claire Allen
Group operations communications coordinator
Halfords Autocentres

Jane Titcumb Jane Titcumb
Group operations communications coordinator
Halfords Autocentres

09:50

Communicate roundtable discussions

A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of internal communications.

Topics will include:

  • The power of AI in the workplace
  • Where can Internal Communicators support ED&I within an organisations?
  • Communicating through a shared behavioural language



10:20

Coffee and networking



10:45

To bravely launch a brand new world

Join this session to hear the story behind the award-winning internal communications campaign developed for the CFA Institute in partnership with H&H Agency.

Join Kirsty Beckett, client director at H&H, and Lorna MacLean, senior director of global internal communications at CFA, to discover how they transformed a traditionally 'dry, dull' topic into an engaging new experience for colleagues. Discover what judges found 'really impressive' about the campaign's 'innovative use of gamification and clever application of behavioral psychology.'

Attendees will learn how H&H turned employee engagement into an epic, immersive quest.

Kirsty Beckett Kirsty Beckett
Client director
H&H Agency

Lorna MacLean Lorna MacLean
Senior director, global internal communications
CFA Institute

11:10

AI, EI, Oh!
Can AI provide internal communications leaders with feedback on employee sentiment without replacing human empathy?

Much has been said of the use of artificial intelligence in content creation for employee engagement. But can companies use AI to drive real-time sentiment analysis and leverage technology to understand employee moods, stress levels and engagement? This panel discussion brings together industry experts who are already demonstrating how they balance data-driven insight with emotionally intelligent responses.

Frank Dias Frank Dias
Communications lead, AI (Strategic Change Programme)
The Adecco Group

Julia Holmes Julia Holmes
Head of communications, EMEA & Japan
Getty Images

Leo Ryder Leo Ryder
Internal communications manager
Accenture

Rebecca Pardon Rebecca Pardon
Editor and moderator
Communicate magazine

11:40

How Jupiter Asset Management has built a culture that is reinforced across their employee journey 

Jupiter Asset Management has built a culture that embraces the active minds of their people in delivering for their clients every day. They have looked at all aspects of the employee journey to build advocacy and consistency. Find out how they have driven change by co-creating the behaviours that underpin their values - driving ownership and accountability, empowering and developing their line managers and recognising their people.

Victoria Lewis-Stephens Victoria Lewis-Stephens
Founder and global managing director
United Culture

Annabelle Wood Annabelle Wood
Head of HR strategy and operations
Jupiter Asset Management

12:05

Communicate roundtable discussions

A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of internal communications.

Topics will include:

  • The rise of Gen Alpha
  • The role of IC in building a resilient corporate culture
  • Navigating digital overload in internal comms



12:35

Lunch break and networking



13:20

"No Holding Back:" The story behind CGI’s DEI campaign and the power of personal authenticity when fostering workplace inclusivity

“Liz battles nerves and feels she lacks the confidence of the men who dominate her industry, but her presentation reveals the high regard in which she is held.”

“Adam tries to mask his struggles to keep eye contact, as overlapping thoughts sabotage his interview. But his disclosure of his ADHD and autism is welcomed as an essential part of his talent.”

“Wendy, a black working mother, lets worries about tokenism and her background flit through her head as she sits before the board that will offer her a promotion.”

CGI, one of the world’s largest IT and business consulting firms, has shaped the UK tech landscape for nearly 50 years. Its “No Holding Back” diversity, equity, and inclusion campaign exemplifies this commitment to DE&I. This initiative addresses barriers that prevent individuals from being themselves or applying for jobs, using authentic stories and videos from CGI partners. The campaign fosters a supportive environment, showcasing CGI’s proactive DE&I efforts and inspiring confidence in tech professionals from all backgrounds. 

 

Roger Cayless Roger Cayless
Group creative director
LEAP Create

David Phillips David Phillips
Director, talent brand and recruitment marketing
CGI

13:45

Crafting connection through the power of podcasting 

PIB Group wanted to foster a stronger connection between its employees and the business to create a culture of collaboration. They decided to harness the power of podcasting to allow their young and diverse colleagues to feel closer to their leadership team and their strategic objectives.

Partnering with Audere, they launched a new podcast series featuring candid conversations between the senior team, allowing listeners to feel like they had VIP access to executive insights. Learn what went into making the series a success along with practical advice for bringing your own podcast to life. 

Andy Jones Andy Jones
Group internal communications manager
PIB Group

Debbie West Debbie West
Senior account director
Audere Communications

14:10

Communicate roundtable discussions

A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of internal communications.

Topics will include:

  • Strategies for engaging a hybrid workforce
  • The role of storytelling in internal communications
  • Using hyperpersonalisation to attract a workforce



14:40

Coffee and networking



15:05

Protecting corporate reputation in a world of misinformation

In a fast-moving and rapidly changing world where the spread of misinformation can make or break corporate reputation, a comprehensive crisis communications strategy has never been so important. In this session, we’ll share a high-level case study of how a strategic partner of one of the largest FMCGs found itself in a significant crisis fuelled by misinformation and speculation. This deep dive session will share the learnings and some insights from the experience.

 

Claire Evans Claire Evans
Head of corporate communications
Coca-Cola HBC

15:30

Talking about my generation: Onboarding, engagement and career development for Generation Alpha

Gen Alpha is coming! In fact, in just a few years, there will be more Gen Alphas in the workplace than Boomers. With panelists from apprentice-hiring companies (the earliest adopters of Gen Alpha in the workforce), this discussion will focus on best-in-class ideas and practices being implemented, including gamification, AR and VR, personalisation and digital autonomy.

Pia de Malherbe Pia de Malherbe
Chief brand officer
10 Days London

16:00

A record-setting campaign unpacked: how to move the needle on employee engagement and deliver commercial results.

To prove their travel retail platform makes searching and booking travel simple, global travel tech firm Travelport, set a bold goal to break a world record. Travel influencer Jamie “Adventureman” McDonald was tasked with visiting all New Seven Wonders in just seven days, using only public transport. Working closely with their brand and marketing colleagues Travelport’s internal comms team launched a campaign to build anticipation, reveal the result and empower staff to share the story.

The initiative boosted morale, strengthened employee confidence and created headlines globally.

Join this session to discover how Travelport’s team drove engagement, awareness and 70% more leads through an integrated storytelling approach.

Anne Kerr Anne Kerr
VP global corporate communications
Travelport

David Machale David Machale
Senior director, brand marketing
Travelport

16:30

Closing remarks and conference ends

Andrew Thomas Andrew Thomas
Publisher

SPONSORED BY

SUPPORTING PARTNERS

Align your brand with this insightful conference for the internal communications community.

We have a number of sponsorship options available to you. Contact Finley to find out more. 

Email: Finley.chesson@communicatemagazine.co.uk

Call: +44 (0)20 3950 5356