Simon Crofts is Client Services Director at Big Button. He has over 20 years’ experience in the video space, and led the video strategy course for Econsultancy for 4 years. As an award-winning producer, Simon has brought the creative magic to numerous video campaigns with millions of views, and generated measurable increases in marketing performance for well-known brands including PensionBee, Rackspace and Segro.

A recognised leader in both agency and in-house, Kate has a track record of delivering award-winning communications in the UK and globally. Putting innovation at the forefront of best-practice integrated campaigns, her work has spanned FMCG, transport, health and manufacturing for blue-chip brands including Volvo Group, P&G, Coca-Cola and Philips. At LNER, Kate leads all external and internal communications, community partnerships and stakeholder engagement, with a passion to breathe new life into communications in the rail industry.

Nick Hughes is the Director of Marketing and Communications at FTSE100 Property Developer SEGRO. He joined SEGRO seven years ago from Knight Frank, where he was Global Head of Marcoms. At SEGRO, Nick has responsibility for the brand perception as well as the marketing and comms strategies. He spent the first fifteen years of his career at agencies before doing an MBA, after which he went “client-side”. He is a Fellow of the Chartered Institute of Marketing.